Notes from the independent music industry.

Use this guide to build a successful TikTok organic strategy as an artist, through optimised profiles, understanding algorithms and more for viral growth.

Catch up on our product updates for March and the start of 2024, including Benchmark Insights, Fan Hubs and the launch of our Discord community!

Unlock extra value with alternate track versions! Discover how remixes, acoustic renditions, collaborations & more expand reach, engage fans & ensure longevity.

We delve into the success stories of TikTok’s breakthrough artists (recognised by TikTok) exploring their journey so far and how the platform has contributed.

How to build a strong artist brand as an independent musician in 2026. Covers sound identity, visuals, bios, social media, and release strategy with real examples.

Explore HorsegiirL's remarkable journey, leveraging unique persona, trending elements, and platforms like TikTok to build a dedicated fanbase and drive significant streams.

Stay ahead in music & social media trends! Join the "un:hurd music Weekly Trends & Updates" mailer for weekly insights & updates. Join Pro today.

We’re thrilled to reveal our new Fan Hub feature for artists to showcase music, own fan data, and streamline their online presence in one central place.

With our Essentials, Pro and Select Memberships, we have a plan for every stage of your career. Explore the Pro tier and discover all the benefits an artist can take advantage of.

As an indie artist, embracing tracking pixels can help you craft content and ads that hit the right note with your audience. It's a simple trick with a powerful impact.. Ready to pump up your music marketing game? Start pixel tracking today!

The official 2023 un:hurd music wrapped has landed and highlights the success of over 37k artists that have used un:hurd music to grow their fanbase this year! Let's dive in.

Building and cultivating a dedicated fanbase is essential for any artist. This article shares actionable tips on how to organically build and engage with your fanbase from the ground up.

Wondering how much does music promotion cost in 2024? This article breaks down all the options for promoting your music through social media, marketing teams, the unhurd app and more

Unlock the power of your data with un:hurd music. Your numbers have never been easier to understand, which you can use to make better marketing and promotional decisions.

Everything you need to know so you can run tiktok ad campaigns using the un:hurd music app. From creating a TikTok ad account to running through the flow on un:hurd music, we show you step-by-step.

un:hurd music is not only legit, but trusted by over 40,000 artists globally. Understand the platform, the brand and the team behind it all. Get a full understanding of unhuhrd.

Discover how to use the campaigns feature, to easily understand your reports. Understand the impact your social media ads and playlisting campaign has had on your streaming and social numbers.

The un:hurd music app helps artists pitch music to perfect Spotify playlists to drive streams and grow followers through an algorithm identifying powerful playlists.

The un:hurd music app provides artists intuitive data-driven insights across Spotify, Instagram & more to optimise releases, understand fans, and make smarter marketing decisions.

Link your Instagram to Facebook to share posts, promote content across both platforms, manage Instagram DMs from Facebook, and unite your branding and messaging.

Add a valid payment method to your Facebook or Instagram ad account before you can start running highly targeted campaigns promoting your music and driving streams, sales and ticket purchases.

Learn how to properly set up a Facebook ad account for your music - create a Page, get admin access, add payment info, make a Business Manager, and start running campaigns.

This data deep dive explores the factors propelling Disclosure's success, from breakout hits to powerful live shows, providing artists insights into audience, playlists, and more to follow suit.

This data analysis of Kanye West's Donda and Drake's CLB explores streaming numbers, playlists, comments, and more to compare the artists' online success and offer lessons for musicians.