Izabel
Rising London artist Izabel kicked off 2025 strong with her R&B slow burner "Tattoo," even snagging a feature on Timbaland's Timbo iDO. Born in Sofia, Bulgaria, in 2000, Izabel started her artistic journey at 14. She's been based in London since 2019, where she graduated from the BIMM Institute. In 2024, she dropped her EP SCENARIOS, followed by a live session filmed in her hometown. Oh, and did we mention she won un:hurd Artist of the Year for 2024!
Highlights
- Massive Spotify Growth: Grew from 2k to 55k Monthly Listeners at peak.
- Major Editorial Playlist Placements: Landed on Spotify's Fresh Finds R&B; Apple's New in R&B, and many more key playlists.
- Industry Support & Recognition: Gained support from Timbaland, was featured on COLORSxStudios, and added to Amazon Music's +44 R&B editorial.
- Global Airplay: Received airplay across the globe, including BBC, KISS, and Voice FM (Australia).
- Unhurd Artist of the Year 2024: Won un:hurd Artist of the Year for 2024
Loving that un:hurd has all I need in one place. It's very helpful to monitor your progress (don't need to switch between platforms to get your insights), has a great calendar to remind me to do all pre/post-release activities, and reaching playlisters is super easy. And last but not least, it has a great community!
Using the un:hurd platform
Izabel used the full set of tools from the un:hurd platform to aid her sucess. She utilised playlisting, tapping into key opportunities to get her music heard. The insights features helped her monitor her progress and make smart moves. She also ran Release Cycles for streamlined pre/post-release activities and took advantage of our Partner Perks to boost her journey.
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